A typical New Yorker these days will more often than not have some general knowledge of the ever-growing trend of halal carts and trucks popping across the city. Everyone has their own halal guy that’s convenient and delicious for them, but no one has ever really deemed one “king” over others.
That is until Mr. Fares Zeideia decided to crown himself back in 2002. Normally this would be an immense display of to-a-fault pride, but no. The man’s earned that title. Starting from a cart on Broadway in Astoria, Mr. Zeideia today has created an empire in the city, including a brick-and-mortar location not too far from where his original location stood (listed below), where you can often find him behind the counter or talking to customers. Besides his restaurant location he has a truck stationed on 31 Street and Ditmars Boulevard (shown) and a cart on East 53 Street and Park Avenue.
His recipe for falafel and shawarma have taken first place in the city’s 2010 Vendy Awards, an annual street food competition where voters place their ballots for best truck or cart in the city for their respected represented cuisines. It’s well deserved. The falafel’s crust is perfect, holding in the fluffy, flavorful falafel within, all without being damp or oily in the slightest. And don’t get me started on the shawarma. Fresh, spicy, and never dry, I have a hard time keeping myself poised when I eat it. It’s a must for anyone who wants a true taste of NYC.