Image by Anne-Marie Ros

Round & Round – Look cute & taste good

I really like ‘Hoogkwartier‘ – the neighbourhood around the second stretch of Hoogstraat, from Mariniersweg to Oostplein. 

My friend Renia tipped me Round&Round and I fell in love with this place instantly! A large playfully designed mural in black and white, opposite a counter full of delicious Japanese cake rolls, makes it very inviting and attractive.

Round & Round’s owners Bing & Chao are two talkative Chinese expats, passionate about design and Japanese cake rolls. They create their own recipes and try to give their cakes a soft texture with natural flavours and low sugar and fat in the cakes. For me the perfect marriage with a strong Matcha Latte!

“Look cute and taste good” is their motto and it’s true. Their cakes will put you in a good mood, just like walking round and round in a little forest. You can wander around and find a nice place to sit (inside or outside), cool art to buy and good stuff to eat and drink. Occasionally they host creative workshops: on April 7th they will have a perfume experience workshop by Scent Studio 🙂

Thanks to Round & Round-cake, I encountered a whole new world of delight and cutenessas I didn’t know anything about Japanese cake!! Go here for good coffee, organic and Matcha tea, sweets and more.

Leave a tip, their money box is so much fun!

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For just €3.99/$3.99

Details about this spot



Hoogstraat 55C, Rotterdam

Telephone number


Opening Times

Tue - Sat 11:00 - 18:00, Sun 12:00 - 17:00


Matcha Latte : € 3.70


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Last Changed Date: 2016-05-19 11:45:13 +0200 (Thu, 19 May 2016)