Nudge shop is located in a collaborative space in the centre of Helsinki. The idea is a joint cooperation, and all entrepreneurs share the same kind of ideological background about sustainability and organic production.
This is also reflected on the selection. From the shop you can find cosmetics, clothes, drinks, food and accessories of many sorts and peculiar brands. I was particularly happy to find a selection of organic cosmetics with natural ingredients also for men. And when it comes for shoes for example, you find brands that use recycled materials, less chemicals and fair trade policies in their production.