DJ Belgrade

Tradional cakes in the neighborhood

Maša from Belgrade

""DJ" in Belgrade is a confectionery that has had its fans for more than 50 years! The sweets and cakes here are based on the Austro-Hungarian tradition..."

DJ is shortened for Dragoslav Jovanović, the first owner of this lovely old-fashioned confectionery who opened it with his wife more than 50 years ago. Located right across the entrance to the Third Belgrade Gymnasium, in the heart of Vračar (a beautiful residential and central part of Belgrade), “DJ” has been a meeting place of high school students, local families and numerous people who have been coming back for years. As I ate my first chestnut puree here at the age of five, I think I might call myself a regular visitor.

What is fairly difficult to do when it comes to DJ is choosing the cake: everything they serve somewhat has its roots in the Austro-Hungarian tradition, and there are many kinds of creamy pastries, egg-based cakes, nut and chocolate delicacies. Sometimes they still bring out sweet bread with cream, a cheap invention made up by the owner’s wife and adored by the Gymnasium students throughout the decades.

In the summer, DJ has an amazing ice-cream offer, all of it home-made; poppyseed and cinnamon surely stand out, but they are an intense mix when eaten in the same cone. The boza they serve can be truly refreshing, as it has a Western twist (these are the owner’s exact words: I don’t know the details, but it does taste softer than the oriental ones). My recommendation is the špricer: half glass of boza, half glass of lemonade. Or maybe two glasses.

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Belgrade Spotter Maša

About me I am a writer dedicated to various forms of text, as a poet, an essayist, a researcher and an editor. I studied film and this is the field I mainly work in - as the Co-Programmer of the Brave Balkans (Belgrade Auteur Film Festival), as the Program Director of Filmkultura (Association for Education in Audiovisual Culture) and as a PhD candidate at the Faculty of Dramatic Arts (Film and New Media Theory, Memory Studies). I've worked as part of various media outlets and publications, both as an author and an editor-in-chief, while throughout the years I have contributed to local an...

About this spot

Svetozara Markovića 36

Piece of cake:

RSD

230

Website

Social

Oct 30, 2025

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