The name of this place can be translated as The incredible bookstore and yes, it is. It was founded by Alejandro Magallanes a well known mexican graphic designer. Alejandro is also an illustrator and author of many books.
The first thing I noticed when I walked into the bookstore were the oversized bookshelves. They are all stuck to the walls and they cover them from floor to ceiling. The room is cozy and modern . The book stock is diverse there is old/rare stuff and new editions from independent publishers on sale.
At the bookstore you can talk to Alejandro to ask for recommendations, they or their employees will help you choose the perfect one. Most of the titles are related to subjects such as art, design, history and literature. The books change constantly so every visit will be full of surprises.