Galleria Campari Milan
Art Gallery
Dimitra from Milan
Looking for an alternative cultural buzz just outside the center of Milan? Head to Galleria Campari in Sesto San Giovanni. Part museum, part brand temple, it’s where art, design, and one of Italy’s most famous drinks of all time come together.
Inside the historic Campari headquarters that are sourrounding the first old building, you’ll find vintage posters, bold Futurist works, quirky sketches, and sleek contemporary ads — all proof that Campari has always been more than just an aperitivo, it’s a style icon and a part of popular culture. Walking through feels like flipping through a very glamorous scrapbook of Italian creativity, advertising and graphical art history.
Highlights? Definitely the collaborations with artists like Fortunato Depero, which show how a simple bottle of red became an enduring symbol of modernity, coolness and muse for creative advertising at its best. Plus, the rotating exhibitions mean there’s always something fresh shaking things up.
Why visit? Because this isn’t your typical gallery — it’s a cocktail of history, art, and Milanese flair. Care to make a toast to that?
Milan Spotter Dimitra
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