I may not be a surfer, but I’m attracted to the surfer culture. Back in college, I used to drive the Great Hwy that runs along Ocean Beach. (Side note: Anyone know the correct speed to drive the Great Hwy in order to avoid a red light?) I would see all the cute surfer boys changing in and out of their wetsuits out of the tailgates of their cars, and wonder how the heck they could get in those wetsuits so gracefully. The surfer element of the Sunset District is one to enjoy. You will always see surfers walking barefoot and disperse daily from the avenues and head towards the water. It’s like they're being pulled by a magnet.
In the Sunset Avenues, I’ve come to enjoy a particular surf shop. It’s called Mollusk Surf Shop. On a corner, you can enter a very chill and airy floor space. In the back is an awesome spiral staircase that leads to their sale section. Walking around the tables you’ll find fun, casual, surfer theme apparel. I love the graphics on their t-shirts, and it makes you just want to wear these threads the rest of your life. The style is so relaxed and comfortable. I also love the wooden boat next to the bright and sunny window. It looks like a movie prop that would absolutely be in a Wes Anderson film. Drop inside Mollusk Surf Shop and get amped on awesome surf apparel.
Explore cities like a local with Spotted by Locals - discover hidden gems and all our locals’ favourites! Get full access to our San Francisco guide.
The "Palace of Fine Arts" in San Francisco comprises the only surviving structure from the Pan Pacific Exhibition in 1915. Such beauty, available for free!
By
"Home Coffee Roasters" in San Francisco isn't like other coffee shops. Where else are you sure to get an inviting "welcome in" when you go inside?
By
The "Portrero Hill Community Garden" in San Francisco is an unexpected surprise when you walk around the neighborhood. It reminds me of my grandpa...
By
This beautiful strong tree between two apartment buildings in San Francisco just stopped me in my tracks when I saw it. It's beauty in the little things...
By
"Balloon Alley" (or Umbrella Alley) in San Francisco is easy to miss - come see the interactive Instagrammable murals from up close. Fun place to visit!
By
The Crepevine is a family-owned crêpery in the Inner Sunset that is just what the doctor ordered. Grab a great breakfast at a reasonable price & hang out.
By
"Foggy Notion" in San Francisco is a small woman-owned shop that's a calming oasis. Find your favorite ceramics, eco-friendly home goods, candles & more!
By
Right in the shadow of the TransAmerica Pyramid, Maison Nico is a must stop for me when I am downtown and need either a perfect pastry or want to bring something home that is special.
By
The name of the business, for once, is no lie, it is pretty dang fine. A personal favorite is the Pig in the Woods: pancetta, enoki, garlic, fresh mozzarella, and truffle.
By
"Pier Market" in San Francisco's Pier 39 specializes in mesquite-grilled seafood. You should try the Mixed Grill and the lobster with drawn butter...
By
"Blazing Saddles" is the most extensive bike rental establishment in San Francisco. Are YOU ready to bike the bridge? If so, you should come here...
By
"Hole in the Wall Coffee" in San Francisco is in the beautiful neighborhood of Telegraph Hill/North Beach. Its name says it all, really...
By