The burger craze hit Geneva a few years back and it was delivered to us by a truck named The Hamburger Foundation. THF, as it has come to be known, was so successful in its mission it now has two restaurants and two trucks, so you can sink your teeth into one of their burgers just about anytime. Why THF over any other burger? Three reasons: 1) their produce is all local: the beef, the cheese, the buns, the potatoes, the beers; 2) the staff love working there, and it shows; and 3) they serve up the original American roadside burger, a rare departure from pub-style grilled burgers.
Ok, four reasons: they balance simplicity with quality. All they’ve got are burgers, cheeseburgers, bacon cheeseburgers, and a veggie option, with fries, slaw, and salad, and a choice of brownies or cheesecake for dessert. But the formula is deceptively simple. Their beef comes from organically fed cows from family farms, aged just enough to lend the patty a nutty flavour without it being overwhelming.
But I digress. On any given day, you’ll find the restaurant’s black and white checkered floors filled with folks of all kinds, from families to cooing couples. It’s your American diner vibe, without the sticky and the stink, a perfect marriage of Swiss quality and American culinary culture.